Biscotti’s Logo

Identity & Signage for Biscotti’s Internet Cafe

This hotel owner needed signage for his cafe that conveyed “sleek, hip, & sophisticated” and incorporated the Seattle’s Best Coffee cup. What I heard: “Can you make it like Starbucks, but not?”. I captured exactly what they were looking for.

The owner loved it so much he fought for approval from Starbucks (owner of Seattle’s Best) so he could actually use it. Pretty cool.